TikTok became the most downloaded app for the first time
At the end of 2020, TikTok overtook Facebook to become the most downloaded social media app in the world. This is stated in a study .
The newspaper has been publishing similar reviews since 2018. For the first time in 4 years, TikTok has displaced Facebook from the leading position in the rankings. In third place on the list is WhatsApp.
Telegram moved up from eighth position to seventh. And Likee, a competitor to TikTok, is in eighth place.
The research results are based on data obtained from the American analytical agency App Annie.
TikTok's success is due in part to the coronavirus pandemic. Telegram is gaining momentum in connection with the new WhatsApp policy, according to which the application began to share information with Facebook.
“Total watch time on TikTok in the US and UK is longer than YouTube. Short videos will continue to attract attention, "- says marketing manager for App Annie Chuzen Keane.
He added that categories such as music and humor are gaining popularity.
Also, users are interested in voice social networks. For example, the demand for Clubhouse in Japan and the United States began to gain momentum earlier this year.
Top 10 most downloaded apps in the world:
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TikTok
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Facebook
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Whatsapp
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Instagram
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Facebook Messenger
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Snapchat
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Telegram
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Likee
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Pinterest
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Twitter